Interactions between consumers and brands are increasingly playing out across a wide variety of different...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...

Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...

A recent study claims that the average cart abandonment rate across sectors is 79.17%, with retail only...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

During the coronavirus pandemic, the financial services sector became something of an additional emergency...

Digital asset management (DAM) systems are becoming a key part of marketing operations infrastructure....

ServiceNow® Field Service Management is a cloud-based solution that connects field service to other...

Ontdek hoe Contract Lifecycle Management (Contractlevenscyclusmanagement of kortweg CLM) helpt bij het...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

Today's organizations are starting to think of data as the new water' – not just a valuable asset,...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

With the right technology and tools in place you can do what your competitors aren't doing to make the...