Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

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In today's market, customers control the buying journey – a trend that has accelerated with the increased...

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Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...

How Five Leading Canadian Companies Engage Audiences in a Work-from-Home World. The threat of COVID-19...

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Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...