Why Should I Read The Definitive Guide to Lead Scoring? Lead scoring provides sales with more qualified...

Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

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Industry experts predict that successful businesses will soon become 100% digital for all transactions....

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

No matter how much data you have about your customers, you can only understand what they need and expect...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

As any marketer can tell you, few things are as effective in the sales process as human-to-human engagement....

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

Less is more. It's such a simple phrase, and yet it holds so much truth. In the business world, we've...

5 ways a high-quality eCommerce platform can drive ROI. You'll need to carefully define your customer...

How formerly offline businesses are thriving after investments in eCommerce. If you have a successful...

5 reasons why you need to go digital right now. Why? Many B2B companies have an 'if its not broke, don't...