Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Digital experience personalization is a major priority for global business leaders and investment plans...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Creating amazing customer experiences is critical to the success of your business. But implementing the...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...

Webinars are one of the most powerful tools for creating engaging digital experiences that audiences...