Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Driving webinar registration and attendance is a major struggle for most companies. While webinars are...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

Sales teams work so hard, they can burn out quickly. It's tough when customer contacts, sales goals,...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

Creating amazing customer experiences is critical to the success of your business. But implementing the...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...