Marketing Automation

The Seven Steps to Seamless Marketing Work Management
Through our experience with the best brands in the world, we've found that the most successful organizations—and...

Gepersonaliseerde inhoud leveren voor dummies
In het jaar 2020 wordt de wereld getroffen door een pandemie. Op enkele uitzonderingen na, zoals de heldhaftige...

Truth #1 The C-Suite is just not that into you
See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

CPQ for Dummies
Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to...

3 Ways Emotional Connections Can Power CX
When personalization isn't paying off and data doesn't help you make sound decisions, it's time to renew...

The Definitive Guide to Marketing Metrics and Analytics
Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

The B2B Marketer's Guide to Scrappy Marketing
As marketers, we can be a picky bunch. In an effort to put our best foot forward, we often use brand...

From Offline to Online (and Bigger Profits)
How formerly offline businesses are thriving after investments in eCommerce. If you have a successful...

Rationalise to Modernise Your Martech Stack
Enterprises in the high-tech industry continue to prioritise market share, revenue growth, cost containment...

Create Empathy, Not Content
If your content strategy isn't as successful as you want it to be, you might benefit from a change of...

8 Digitale Best Practices Voor Salesprofessionals
Hoe kunt u sales digitaliseren? Branche-experts voorspellen dat succesvolle ondernemingen binnenkort...

What Top-Performing B2B Marketers Do Differently
Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.