Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

The 2022 Digital Trends – Financial Services in Focus report explores a wide range of trends impacting...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

The key to accomplishing your customer-centric marketing goals is to experiment and test what works for...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...