Marketing Strategy

Prove Your Marketing Worth
In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

Is your customer experience making an impact? Or not?
Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

50 Exceptional Digital Experiences
Dynamic, scalable and engaging — but you already knew that about webinars. What you didn't know is...

Understanding the Business Value of Your eCommerce Platform
5 ways a high-quality eCommerce platform can drive ROI. You'll need to carefully define your customer...

Prouvez votre valeur marketing
Dans un univers digital où chaque campagne et chaque expérience client peuvent faire l'objet d'un suivi,...

Content-Powered Commerce to Go
Best practices for delivering content-powered commerce to mobile B2B buyers. Smartphones are everywhere,...

The Definitive Guide to Lead Generation
In today's marketing climate, lead generation has become a popular strategy to help create demand and...

Get up, Running and Operating With In-House Solution Experts
Creating amazing customer experiences is critical to the success of your business. But implementing the...

Power Up Your Personalisation
What they want – where and when they want it. That's what customers expect. Vast amounts of customer...

Homeoffice 2020: vorteile und herausforderungen
Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Content for Every Moment
In this instalment of the Experience Essential series, we show you how you can start delivering the right...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.