Your digital-first vision isn't a guaranteed reality. Today, senior marketers are expected to drive their...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

The threat of COVID-19 has caused companies to quickly switch to remote working, with almost anyone who...

Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...

Today's organizations can't wait any longer to make the digital transformation. It's no longer simply...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

N'ayant de cesse de se démarquer de leurs concurrentes, les marques sont de plus en plus nombreuses...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

What is dynamic case management? Who is using it and how can it help you prepare for the future of work? The...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...