Consumer Analytics
The Road to Successful In-store Fulfilment
Customer expectations for the combined brand experience are higher than ever. This puts more pressure...
Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...
2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
Creating a Culture of Experimentation
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
Digital Transformation Today
More and more buyers are looking for a digital experience that not only improves challenges like wait-time...
Time to Consolidate, Not Complicate
Why businesses are consolidating use of a single support solution for both customers and employees. The...
Redesigning the Customer Experience Around the Internet of Things
Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...
Global Trends Study
Digital experience personalization is a major priority for global business leaders and investment plans...
Pricing Brew: Rethinking the Pricing Journey
Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...
2021 B2B Marketing Trends Report: How To Deal With Digital Burnout
Let's face it. We're all facing burnout right now. The same old marketing routines are sapping your energy...
Insight 50 Takeaways: Lead Generation and Pipeline Wins
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
The right time for real-time marketing
In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...
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