Electronic signatures have gone mainstream. Research for this report found that the technology is now...

Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

For as heartfelt of a topic as it is, navigating the world of loyalty technology can be a real pain....

We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

The 2021 Digital Trends Report looks to both the past and the future, presenting two equally valuable...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

We analyzed data from three different sources to create the first Global Customer Engagement Review....

In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations....

The accessibility of reaching and consuming content through various touch points has left marketers scratching...

How do you address the Customer Experience revolution? Evolving customer expectations shape new needs...