This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

How can companies maximize their investments and take full advantage of the resources they already have...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....

Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

According to McKinsey Digital, live commerce has evolved rapidly in China, taking less than five years...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...