Modern Marketing

Winning With Superior Customer Experiences
Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...

Top 10 Lessons From Technology Leaders On Digital Transformation
Traditional organizations in virtually every sector are in some stage of a digital transformation journey....

Building a Robust Experimentation Capability
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Remote Working 2020: Advantages and Challenges
Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

How to solve your content crisis
Your customers expect memorable moments at every brand touchpoint. But when you have websites, social...

Le guide de l'expert informatique en IA et gestion de contenu
N'ayant de cesse de se démarquer de leurs concurrentes, les marques sont de plus en plus nombreuses...

The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...

It Pays to Go Paperless
Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...

B2B Digital Commerce: Understanding Customer Expectations
Now more than ever, an enterprise's ability to understand the needs of their customers and respond quickly...

Homeoffice 2020: vorteile und herausforderungen
Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

Digital Transformation Today
More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

Forrester: Digital Ups the Stakes for B2B Sales
Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...
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