Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle...

It's the first of the month, and you have some bills to pay. You log in to your bank's website but get...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Companies of all sizes are embracing a more effective, paperless way of working. From sales agreements,...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....

Even the largest brands or digital teams may not be familiar with procurement of a digital asset management...

Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

Across numerous industries, more nimble competitors are nipping at the heels of enterprise giants. The...