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It's the first of the month, and you have some bills to pay. You log in to your bank's website but get...

A recent study claims that the average cart abandonment rate across sectors is 79.17%, with retail only...

The landscape has shifted for CMS, it used to be that big companies bought high end systems and adapted...

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Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Dark social is a significant and growing challenge that marketers need to take seriously. There is a...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

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Learn how brands create, optimize, and deliver personalized experiences at scale. The customer experience...