Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

How can companies maximize their investments and take full advantage of the resources they already have...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...

See what your brand can accomplish with the right brand management software. These days, brand management...

Frost and Sullivan recently conducted a survey of almost 500 senior customer experience (CX) executives...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

Customers choose where to have experiences with your brand. And when they do, they expect to be greeted...