Marketing Technology

From ad hoc to optimized.
People are fed up with technology that makes work harder than it has to be. In fact, Adobe's 2021 State...

Aberdeen Research: E-Signatures Accelerate Workplace Transformation
In this 6-page eBook, Aberdeen discusses how today's organizations are focused on streamlining and automating...

Remote Working 2020: Advantages and Challenges
Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

2021 B2B Marketing Trends Report: How to Deal with Digital Burnout
Audiences are burnt out on digital marketing. They're flooded — non-stop — with emails, ebooks, webinars...

The marketer's guide to moving with agility
There's nothing more gut-wrenching than seeing an Olympic hurdler stumble out of the blocks at the start...

Sales Management Association report: Sales planning practices
Still using manual sales planning processes? Inefficient, slow, and error-prone planning processes hurt...

Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

Adopting an Experimentation Philosophy
How can companies maximize their investments and take full advantage of the resources they already have...
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