Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...

Interactions between consumers and brands are increasingly playing out across a wide variety of different...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders,...

Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...

AI allows marketing leaders and their teams to quickly analyze vast amounts of customer data to predict...

Veel bedrijven upgraden hun CMS als onderdeel van een grotere digitale transformatie. Een nieuw CMS betekent...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...