Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....

Transforming digital marketing Your customers expect memorable moments at every brand touchpoint. And...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

Today's digital marketers want to engage customers with offers that are based on deep customer profiles,...

Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

Today's consumers expect brands to be able to understand and speak to them without skipping a beat as...

Consumers expect real-time, personalized communication, seamlessly choreographed across the channels...

How can companies maximize their investments and take full advantage of the resources they already have...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Brands need to take more control over how they engage customers. To make this happen, Marketing and IT...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....