Marketing Technology

What Top-Performing B2B Marketers Do Differently
Marketing has become a bad word. Audiences are tired of the endless spam, calls from SDRs and the onslaught...

Creating a Culture of Experimentation
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

2021 B2B Marketing Trends Report: How to Deal with Digital Burnout
Audiences are burnt out on digital marketing. They're flooded — non-stop — with emails, ebooks, webinars...

Reimagine How Work Gets Done - Introducing Fujitsu Work Life Shift
It's time to reimagine a new future. The concept of the workplace has changed forever. It's no longer...

How Marketing and Sales Can Align In 2021
Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...

How Industry 4.0 Brings Smart Marketing to Manufacturing
Bigger. Better. Faster. Stronger. That's the premise of Industry 4.0, where new technologies make connections...

Het handboek voor digitale werving en onboarding in HR
Als bedrijven toptalenten willen aantrekken, hebben ze moderne, geavanceerde en digitale wervings- en...

New Era In Experience Report
We've all experienced the widespread impact of the COVID-19 pandemic. From a business perspective, the...

Push Notifications: What They Are, How They Work, and Why They Matter
Although more than a decade old, push remains innovative and versatile. Initially used by brands to engage...

Creator Marketing: The Next Era of Influencers
The advertising industry is changing. Privacy is a growing topic, with the phasing out of third-party...

Building a Digital Infrastructure for the Entire Organization
Building a Digital Infrastructure for the Entire Organization Today's business world increasingly demands...

2021 Digital Experiences Benchmarks: Annual Report
2020 had a lot of surprises in store for digital marketers. Field events had to be pushed online, buyer...
Sign up for MarTech Publish Hub
As a subscriber you will receive alerts and free access to our constantly updated library of white papers, analyst reports, case studies, web seminars and solution reports.