Effective cross- or upselling improves customer loyalty, deepens customer relationships and ultimately,...

Until recently, brands spent a lot of time waiting, Like a fisherman on a lazy summer afternoon, they...

No AI or Machine Learning will ever know the customers better, than they know themselves. Many marketing...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

Exceptional customer service teams deliver fast, frictionless solutions. Behind the scenes this often...

Business-to-business (B2B) manufacturers today are facing greater demand for frictionless buying experiences....

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

With the arrival of the new decade came the ultimate catalyst of the digital era. But how are leaders...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

Brands need to take more control over how they engage customers. To make this happen, Marketing and IT...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...