With so much data available, and advanced tools at our fingertips, it's possible to create dynamic, 360-degree...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

The 2021 Digital Trends Report looks to both the past and the future, presenting two equally valuable...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

In a digital world, where every campaign and customer experience can be tracked, it's imperative for...

Amplitude is a product intelligence platform that helps teams around the world use their customer data...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Transforming digital marketing Your customers expect memorable moments at every brand touchpoint. And...

This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Today's eCommerce is on the verge of the great change. We got used to see the customers through the prism...

When personalization isn't paying off and data doesn't help you make sound decisions, it's time to renew...

In this instalment of the Experience Essential series, we show you how you can start delivering the right...

Retailers are rethinking their eCommerce engagement strategy to respond to customers' new shopping behaviors....