We all inhabit a world of digital chaos, where the demand for agile marketing has resulted in an overwhelming...

Adobe hat Forrester Consulting beauftragt, eine TEI-Studie (Total Economic Impact™) durchzuführen...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Finally, it's here—the new Next-Gen Cloud Contact Centers for Dummies®, RingCentral Special Edition...

Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...

While the chemical sector is certainly a global industry, today's firms don't compete on a level playing...

Even as B2B marketing has shifted from predominantly analog to predominantly digital in the past decade,...

Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

The threat of COVID-19 has caused companies to quickly switch to remote working, with almost anyone who...

The accessibility of reaching and consuming content through various touch points has left marketers scratching...

Utilities leader Nuon (Vattenfall) switched their marketing strategy from channel vision to one-to-one...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen juridische...